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Business Administration (B.S.)

The Bachelor of Science degree with a major in Business Administration has a strong business core that prepares students in the major business areas. In addition, students will further enhance their skills in their selected concentration area. Students may select a concentration in a discipline of their choice, to include accounting, finance, general business, information systems, management, and marketing. A concentration is a minimum of 18-24 semester hours, depending on the program, within a discipline of which a minimum of nine hours must be upper-division hours. In addition, students have the opportunity to complete a minor in Accounting, Finance, Information Systems, Management, and Marketing. Academic requirements for award of a concentration, and for award of a minor with a concentration, are defined in the following sections.

The Bachelor of Science in Business Administration in the division of Extended Academic Programs at the University of the Incarnate Word is fully accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Students pursuing the Bachelor of Science degree with a major in Business Administration must complete MATH 1304, College Algebra, or a higher-level mathematics course with a grade of C or Higher.

Degree Requirements:

A. 46 hours University Core Curriculum

Refer to the Core Curriculum course options listed in the Institutional Policies section of this catalog.  Students in this program must also complete COMP 1301, Computer Literacy, as part of the Core Curriculum.

B. Lower division business core courses (15 semester hours):

Courses for this requirement serve as prerequisites for required upper division business core courses.

ACC 2311Financial Accounting

ACC 2312Managerial Accounting

BIS 2321Management of Information Systems

ECN 2301Macroeconomics

ECN 2302Microeconomics

C. Upper division business core courses (21 semester hours):

BLW 3317Legal Aspects of Business

GLB 3331Analysis of Global Business Opportunities

FIN 3321Business Finance

MGT 3340Concepts and Functions of Management

MKT 3331Introductory Marketing Concepts and Strategies

MSC 3370Statistical Analysis of Business

MSC 3371Models of Management Science

D. Capstone course (3 semester hours)

MGT 4375Business Policy and Strategy

E. Select one concentration from the following:

Additional semester hour requirements established for the student's chosen concentration.  Disciplines may offer selected topics to address special needs and interests.  These courses will be listed as 4399 and may be used to satisfy concentration requirements.  Refer to descriptions of each concentration for more details.



Accounting Concentration

Accounting Concentration Course Descriptions

Accounting is the means by which businesses report to their stakeholders the results of their operations, comprehensive income, financial position and changes in cash and owner's equities by analyzing, recording, presenting and interpreting the results of transactions and events. Intended to develop the decision making and accounting skills needed to enter the profession and become accountants in public practice, industry, non-profit organizations or government, the curriculum is based on the American Institute of Certified Public Accountants' core competencies.

As qualifications to sit for the CPA exam, the Texas State Board of Public Accountancy (TSBPA) requires 30 semester hours of approved upper division accounting courses, 24 hours of approved upper-division business courses, and an approved three-hour course in ethics, included within a total of 150 semester hours with a degree. At least 15 of these hours must result from physical attendance at classes meeting regularly on the campus of the transcript-issuing institution.

Requirements

To fulfill the requirements for the Accounting concentration, the student must complete the following:

Accounting core courses (18 semester hours):
ACC 3311Intermediate Accounting I

ACC 3312Intermediate Accounting II

ACC 3313Cost Accounting

ACC 3314Intermediate Accounting III

ACC 3315Personal Income Tax

ACC 4314Auditing

Accounting electives (6 semester hours):

Select six hours from the following accounting courses.

ACC 3310Business Communications

ACC 3316Corporate Income Tax

ACC 3317Accounting Information Systems

ACC 3318Forensic Accounting

ACC 3321Advanced Federal Income Tax

ACC 4313Non-Profit and Government Entities Accounting Methods

ACC 4318Ethical Practices in Accounting

ACC 4325Federal Tax Research

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eBusiness Management Concentration

eBusiness Management Concentration Course Descriptions

To fulfill the requirements for the eBusiness Management concentration, the student must complete the following:

A. 9 semester hours as follows:
MGT 3354Theories and Concepts of Personnel Management

MGT 4346Quality Assurance

MGT 4355Organizational Behavior

B. 12 semester hours as follows:
MGT 3343eBusiness Model Development

MGT 3353e-Business Technology Applications

MGT 4343eBusiness Strategies

MGT 4353eBusiness Mobile Infrastructure

Finance Concentration

Finance Concentration Course Descriptions

The Finance program is designed to provide our community with students who have the required skills to be successful in management positions within the banking and financial service industry, business firms, or governmental organizations.

The program is designed to prepare students for careers in private and public employment in the fields of financial planning, corporate finance, investments, and securities markets. This program develops global and social leaders through two different career paths: Financial Planning and Banking.

Requirements

To fulfill the requirements for the Finance concentration, the student must complete the following:

18 hours as listed below:
ACC 3311Intermediate Accounting I

FIN 3315Financial Modeling

FIN 3322Intermediate Business Finance

FIN 3325Financial Markets

FIN 3355Global Finance Markets

FIN 4355Capital Budgeting Analysis

General Business Concentration

The general business curriculum allows students desiring a broad background in business administration to design their own area of emphasis, with the approval of their advisor. To fulfill the requirements for award of the general business concentration, the student must complete the following:

18 semester hours in business courses at the 3000 or 4000 level from any of the following eight disciplines: Accounting, Finance, Management, Business Law, Economics, Information Systems, International Business, and Marketing.

To fulfill the requirements for award of the General Business concentration, the student must complete:

  1. 12 semester hours of 3000 level courses. Only one course per discipline (management, marketing, etc.) will apply toward this concentration.
  2. 6 semester hours of 4000 level courses. Both courses may come from the same discipline or be from different disciplines.

Information Systems Concentration

Information Systems Concentration Course Descriptions

The information systems concentration prepares students to solve technical, customer service, and management problems in governmental, business and other community organizations using information management principles and information technology skills.

Requirements

To fulfill the requirements for the Information Systems concentration, the student must complete the following:

21 semester hours as listed below:
BIS 2330Computer Programming I

BIS 3330Computer Programming II

BIS 3362Business Systems Analysis

BIS 3363Introduction to Databases and Systems

BIS 3367Introduction to Telecommunications

BIS 4363E-Business Solutions

BIS 4375Information Security

Innovation Management Concentration

To fulfill the requirements for the Innovation Management concentration, the student must complete the following:

A. 9 semester hours as follows:
MGT 3354Theories and Concepts of Personnel Management

MGT 4346Quality Assurance

MGT 4355Organizational Behavior

B. 12 semester hours as follows:
MGT 3356The Process of Innovation

MGT 3367Leadership for Innovation

MGT 4356Organizational Change

MGT 4367Innovation Lab

Management Concentration

Management Concentrations Course Descriptions

The management concentration is designed for students who aspire to assume positions in business organizations, governmental agencies, community/non-profit firms, or ownership/executive-level positions in small entrepreneurial companies.

To fulfill the requirements for the Management concentration, the student must complete the following:


A. 9 semester hours as follows:
MGT 3354Theories and Concepts of Personnel Management

MGT 4346Quality Assurance

MGT 4355Organizational Behavior

B. Plus 9 advanced semester hours Management (MGT) electives.

Marketing Concentration

Marketing Course Descriptions

The marketing concentration provides students with a solid broad-based foundation in the functional areas of marketing, finance, accounting, and management; as well as an understanding of the business environment to include the legal, economic, behavioral, human resource, ethical, and international aspects, technical skills in information systems and quantitative analysis, and the ability to communicate, integrate, and synthesize.  The curriculum focuses on the consumer who is seen more as a partner in the development and growth of any business.  The concentration offers the skills necessary to be an effective market analyst and to build integrated marketing strategies by making efficient and effect use of various digital tools.

Requirements

To fulfill the requirements for the Marketing concentration, the student must complete the following:

A. 12 semester hours as follows:
MKT 3320Public Relations

MKT 3353Social Media

MKT 3377Marketing/Buyer Behavior

MKT 4375Application of Market Research

B. 6 semester hours advanced marketing (MKT) electives

Project Management Concentration

Students will gain the knowledge and skills to effectively manage and execute projects on time, on budget, and within scope.  Course work in the project management concentration covers project contracting, procurement, estimating, scheduling and adaptive project management in various industries.  Learn how to effectively lead a project team and quickly adapt to changes in business processes and goals in order to achieve results.

To fulfill the requirements for the Project Management concentration, the student must complete the following:

A. 9 semester hours as follows:
MGT 3354Theories and Concepts of Personnel Management

MGT 4346Quality Assurance

MGT 4355Organizational Behavior

B. 12 semester hours as follows:
MGT 3347Project Management Method

MGT 3357Project Planning

MGT 4347Total Quality/Lean Management

MGT 4357Project Leadership

Social Marketing Concentration

Social Marketing Course Descriptions

This type of marketing uses various online advertisements to drive traffic to an advertiser's website.  Internet marketing is a growing business mainly because more and more people use the internet every day.  Popular search engines such as Google and Yahoo have been able to capitalize on this new wave of advertising.  It is the process of promoting a brand, products or services over the Internet.  Its broad scope includes email marketing, electronic customer relationship management and any promotional activities that are done via wireless media.

Requirements

To fulfill the requirements for the Social Marketing concentration, the student must complete the following:

A. 12 semester hours as follows:
MKT 3320Public Relations

MKT 3353Social Media

MKT 3377Marketing/Buyer Behavior

MKT 4375Application of Market Research

B. 9 semester hours from the following:
MKT 3355Marketing on the Internet

MKT 4365Web Analytics

MKT 4390Managerial Functions of Marketing