BMGT 4363 Elec Bus Strat/Arch/Design

This course introduces the concepts, vocabulary, and procedures associated with E-Commerce and the Internet. Students examine topics to include an overview of electronic commerce; e-marketplaces auctions and portals; online marketing and consumer behavior; business-to-business/consumer commerce; e-government; e-learning; social networks; search engine optimization; e-commerce security; payment solutions and order fulfillment; e-commerce strategy and global issues; legal, ethical and tax issues; and launching an e-commerce business. Prerequisite: MIS 2321 and MIS 3340. Cross-listed with MIS 4363

Cross Listed Courses

MIS 4363

Prerequisite

( BINF 2321 OR MIS 2321) AND ( MIS 3340 OR BINF 3340)

Offered

Fall