Marketing Minor

Requirements

A. Required Courses

To fulfill the requirement for a minor in Marketing, the student must complete:

BMKT 3331Principles of Marketing

and

ACCT 2301Accounting for Non-Business Majors

or

ACCT 2311Principles of Accounting I

B. Upper-Level Marketing Elective Course Options:

Additionally, the student must complete 12 semester hours of any elective upper-level Marketing courses, which may include the following courses:

BMKT 3333Integrated Marketing Communications

BMKT 3334Service Marketing

BMKT 3340Retailing

BMKT 3355Internet Marketing

BMKT 3361/BINT 3361International Marketing

BMKT 3365Product Design and Brand Management

BMKT 3377Consumer Behavior

BMKT 4390Marketing Management